Skip to content

Posted July 24, 2025

By Kevon Wilson

3 Minutes Read

Share

Serving an Ace: Tobago’s Vision for a Tennis and Wellness Revolution
a tennis court in a tropical setting in Tobago

Tobago is on the cusp of a major transformation, and it’s being led by a powerful vision that combines the thrill of sport with the restorative power of wellness. At the heart of this movement is Anthony Williams, Tobago’s top tennis coach, and his ambitious plan to create La Vue, the Caribbean’s first-ever destination racket sports and wellness center.

This groundbreaking project in Plymouth, Tobago, is more than just a collection of tennis courts; it’s a strategic move to position the island as a leading hub for the booming sports tourism market. Leve Global and Dr. Auliana Poon are fully endorsing the project, providing strategic advice to help Mr. Williams turn his visionary concept into a world-class reality.

The potential is immense. The global sports tourism market is a multi-billion dollar industry, and La Vue is perfectly positioned to capture a significant share of it. The project aligns perfectly with Tobago’s tourism development goals, which aim to diversify the island’s offerings and attract a new generation of active, health-conscious travellers.

“This is a game-changer for Tobago,” says  Leve Global’s Founder, Dr. Auliana Poon. “By fusing the passion for tennis with the growing demand for wellness experiences, La Vue has the potential to create a unique and compelling reason for travellers to choose Tobago over other destinations.”

The vision for La Vue extends beyond the tennis court. It stands to become a holistic wellness destination, offering everything from yoga and mindfulness to nutrition and sports science. It will be a place where athletes can train, where families can play, and where anyone can come to rejuvenate their mind, body, and spirit.

With the strategic guidance of Leve Global, Anthony Williams is not just building a sports centre; he is building a new future for Tobago. He is creating a destination that will put the island on the global map, drive economic growth, and inspire a new generation of athletes and wellness enthusiasts. It’s a bold and visionary play, and Tobago is ready to serve its ace.

We would love to hear from you. Engage with us. Leave a comment below.

About the Author:

Kevon Wilson
Leve Global

Kevon U. Wilson

Kevon Wilson, is a premier researcher and strategist. He has more than 16 years’ experience in research and digital marketing.

He is co-author of many of Leve Global’s research publications such as Big Data – Delivering the Big Picture to Drive Competitiveness, Everything You Need to Know About Internet Marketing, and The Top Ten Emerging Markets.

Sign Up For The Elevation Newsletter:

Join the many people for fresh knowledge as soon as it’s published.
We promise never to share, trade, sell, deliver, reveal, publicize, or market your
email address in any way, shape, or form.