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We Are Technology Driven
Digital transformation embedded in our DNA
In an era where digital transformation is reshaping industries worldwide, Leve Global stands at the forefront of technology-driven innovation in tourism, trade, and development consulting.
Our technological leadership isn’t a recent pivot—it’s embedded in our DNA, beginning with our founder’s pioneering work over four decades ago and continuing through our cutting-edge applications of artificial intelligence, big data analytics, and digital platforms today.
Pioneering Tourism and Technology
Our technology-driven approach begins with our Managing Director, Dr. Auliana Poon, who made history as the first person in the world to complete a doctoral thesis on Tourism and Technology at the University of Sussex in 1983. At a time when the digital revolution was in its infancy, Dr. Poon recognized the transformative potential of technology in the tourism sector, establishing the theoretical foundations that would later guide our practical applications across the globe.
Dr. Poon’s groundbreaking work explored how emerging technologies could reshape tourism distribution, marketing, and operations—insights that proved remarkably prescient as digital platforms eventually revolutionized how travelers research, book, and experience destinations. This early leadership positioned Leve Global to anticipate technological shifts and harness them for our clients’ benefit long before our competitors recognized their significance.
The Intelligent Island Vision
Our technological foresight continued with the delivery of the landmark Intelligent Island Lecture in Singapore in the early 1990s. As Singapore was developing its vision to become a global technology hub, Dr. Poon was invited to share insights on how technology could facilitate transformative change in the tourism sector and broader economy.
This visionary lecture outlined how small island states could leverage digital technologies to overcome geographical limitations and create competitive advantages in the global marketplace.
Harnessing Big Data for Competitive Advantage
Our commitment to technology-driven solutions is exemplified in our groundbreaking report, “Big Data – Delivering the Big Picture to Drive Competitiveness.” This comprehensive analysis explored how tourism destinations and businesses can leverage the power of data analytics to gain competitive advantages in an increasingly digital marketplace.
The report outlined frameworks for collecting, analyzing, and applying big data to enhance decision-making, personalize visitor experiences, optimize marketing investments, and identify emerging market opportunities.
Beyond theoretical frameworks, the report provided practical implementation roadmaps, helping destinations and tourism organizations build the technical infrastructure, analytical capabilities, and organizational cultures needed to become truly data-driven.
AI Innovation for Trade and Investment
Our technological leadership extends beyond tourism into trade and investment promotion, as demonstrated by our development of the AI Automation Agent for the Suriname Investment and Trade Agency. This cutting-edge application of artificial intelligence streamlines investment facilitation, automates routine inquiries, and enhances the agency’s ability to respond to potential investors with unprecedented speed and precision.
Digital Platforms for Regional Integration
Our technology-driven approach is further exemplified by the development of the Exceptional Caribbean digital platform, a transformative initiative designed to drive tourism and trade in the Caribbean region. This comprehensive online ecosystem serves as a digital marketplace, knowledge hub, and promotional platform for Caribbean products, services, and experiences.
Technology for Community Engagement
We’ve also pioneered innovative uses of technology for community engagement and participatory planning. In Montserrat, our stakeholder engagement process utilized state-of-the-art methodologies including live streaming to engage over 800 members of the Montserratian diaspora, webinar tools to facilitate remote meetings, and online surveys to gather inclusive input.
In the tiny Cayman Islands, we were able to reach 1,300 stakeholders across the country using digital survey tools to capture their responses.
A Future-Focused Approach
At Leve Global, our technology-driven approach isn’t limited to specific tools or platforms—it’s a mindset that permeates everything we do. We continuously scan the horizon for emerging technologies that can enhance our clients’ competitiveness, efficiency, and impact. From artificial intelligence and machine learning to blockchain, virtual reality, and the Internet of Things, we evaluate and integrate new technologies based on their potential to deliver meaningful results
“Dr. Poon and her team delivered an excellent Sustainable Tourims Strategy that assisted us in obtaining €500,000 in funding from the EU.“
Office of the Premier, Montserrat (2022)