Strategic Planning Dominica
Dominica is dependent on tourism. One third (33.4%) of the country’s gross domestic product comes from tourism and related activities. How can the island of Dominica develop tourism in a sustainable manner – a form of tourism that conserves the environment for generations to come, as well as engage and benefit local communities today?
Five areas were targeted for development under the Sustainable Tourism project:
Built and upgraded visitor facilities at fourteen (14) eco-tourism sites and attractions across the island that are still operational today, almost fourteen years after the projects’ completion. This is true sustainable tourism at work.
Tendered, purchased and installed a Hyperbaric Chamber which provides the key infrastructure in growing the dive market, as well as trained a local team to operate it and integration into the local health sector. This, together with the protection of the reefs, have established the island as one of the premier dive locations in the Caribbean
Purchase, installation and community management of reef patrol boats to monitor and protect the reefs on the island.
Community-based sustainable development projects/ products were developed in six ( 6 ) communities, allowing communities to benefit from tourism. Some, such as Mero, as still in operation today, managed by the local community.
Novel ideas and innovative solutions were also delivered to communities, including the establishment of the Rabbit Festival in the community of Cochrane to mitigate against the decline in demand for rabbit meat and brand the community as a viable tourism entity.
Established of a National Community Tourism Organisation – the Dominica Community Tourism Association, Inc., to coordinate and support the activities of communities. The organisation is still active today and is the main arm that links the Government to local Communities.
Another innovative solution was the Tourism Begins at Home initiative where kids got the opportunity to experience tourism in their own country, e.g. snorkelling for free once a month.
Using placemaking techniques and urban planning and architectural expertise, the Sustainable Tourism Project also rehabilitated the old Roseau City, targeting many historical buildings and sites in the capital and surrounding areas.
Through effective marketing and promotion, as well as the sustainable development of its sites, attractions and its communities, Dominica has retained its image as ‘The Nature Island of the Caribbean.
Join the many people for fresh knowledge as soon as it’s published.
We promise never to share, trade, sell, deliver, reveal, publicize, or market your
email address in any way, shape, or form.